Welcome to Santa Rosa, CA — Sonoma County’s vibrant Wine Country epicenter. Nestled just north of San Francisco, Santa Rosa blends scenic landscapes, diverse neighborhoods, world-class wineries, abundant parks, and a thriving cultural scene into an exceptional place to live, work, and explore. From family-friendly suburbs to refined hillside retreats and dynamic urban districts, Santa Rosa offers a rich tapestry of lifestyle options for buyers, sellers, and investors alike.
177,216 people live in Santa Rosa, where the median age is 40.5 and the average individual income is $50,520. Data provided by the U.S. Census Bureau.
Total Population
Median Age
Population Density Population Density This is the number of people per square mile in a neighborhood.
Average individual Income
Santa Rosa has 68,234 households, with an average household size of 2.54. Data provided by the U.S. Census Bureau. Here’s what the people living in Santa Rosa do for work — and how long it takes them to get there. Data provided by the U.S. Census Bureau. 177,216 people call Santa Rosa home. The population density is 4,167.09 and the largest age group is Data provided by the U.S. Census Bureau.
Total Population
Population Density Population Density This is the number of people per square mile in a neighborhood.
Median Age
Men vs Women
Population by Age Group
0-9 Years
10-17 Years
18-24 Years
25-64 Years
65-74 Years
75+ Years
Education Level
Total Households
Average Household Size
Average individual Income
Households with Children
With Children:
Without Children:
Marital Status
Blue vs White Collar Workers
Blue Collar:
White Collar:
Santa Rosa’s neighborhoods each offer a distinct lifestyle:
Elevated hillside estates, golf course properties, and custom luxury homes with sweeping views.
Established homes, larger lots, proximity to vineyards, and access to outdoor recreation.
Charming mid-century homes near upscale shopping and dining.
Known for schools, family-oriented communities, and Annadel State Park access.
Historic character, walkability, dining, and revitalized urban energy.
This diversity allows buyers to find everything from entry-level homes to gated estates and multi-acre Wine Country retreats.
Santa Rosa offers:
Luxury estates in exclusive neighborhoods
Contemporary custom homes
Vineyard-adjacent properties
Townhomes and low-maintenance communities
Investment and income opportunities
Compared to neighboring Napa Valley, Santa Rosa often provides more square footage and land value while maintaining close proximity to world-class wineries and dining.
The city’s scale and economic diversity support strong year-round demand.
Outdoor access defines life in Santa Rosa. Residents enjoy hiking and mountain biking in Annadel State Park, kayaking and paddleboarding at Spring Lake Regional Park, and golfing at Bennett Valley Golf Course.
Farmers markets, wine events, art walks, and community festivals contribute to a connected and vibrant atmosphere.
Santa Rosa blends Wine Country beauty with practical infrastructure — hospitals, shopping, schools, and business hubs — making it ideal for both full-time residents and lifestyle buyers.
Yes. Santa Rosa consistently ranks as one of Sonoma County’s most desirable places to live due to:
Diverse housing options
Strong local economy
Outdoor recreation access
Central Wine Country location
Community-driven neighborhoods
It appeals to families, professionals, retirees, and investors alike.
Home prices vary by neighborhood, with entry-level homes in more accessible areas and luxury properties commanding premium pricing in Fountaingrove and Bennett Valley.
Yes. Santa Rosa offers strong schools, parks, recreation, and family-friendly neighborhoods.
Santa Rosa is approximately 55 miles north of San Francisco, typically 60–75 minutes by car depending on traffic.
Fountaingrove, Bennett Valley, Montgomery Village, Rincon Valley, and areas near downtown consistently attract strong buyer interest.
Santa Rosa’s market requires hyper-local knowledge — from micro-neighborhood pricing trends to rebuilding regulations, land value nuances, and luxury buyer demand.
Whether you’re buying your first home, upgrading to a Wine Country estate, or preparing to sell a property in one of Santa Rosa’s exclusive neighborhoods, strategic positioning matters.
Let’s craft a data-driven, lifestyle-forward approach tailored to your goals in Santa Rosa.
I work in a boutique office of Sotheby International, with a focus on high-value homes, estates, vineyards and land. With a B.S. in Agricultural Business, my education is an asset when working with wine-country properties, including homes with acreage.
Let's Connect
